2006 – Campaign Perpetually – Bend La Pine School District

Bend La Pine School District is a relatively large district serving multiple communities in Central Oregon. Over the years this school district has learned that regular contact and communication with its community is the key to winning elections. As their communications director Julianne Repman says, “We are always in campaign mode whether we are actively seeking a money measure or not.” The Nelson Report advises all of our clients to adopt this approach.

Bend La Pine has used their The Nelson Report survey research to improve upon and build very positive community perceptions and trust. In addition, they have timed their capital projects with retiring bond debt so they are able address their construction needs without increasing property taxes. In 2006, Bend La Pine passed a $119 million bond measure with a 59.6% yes vote. The Nelson Report was proud to be a part of this effort.